cielo group

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20-21

CREATIVE DIRECTION
digital design
web development
brand identity
logo design

concept

Cielo are a boutique architectural firm who aspire to make a lasting impression through unique design solutions. A collaboration of extensive architectural experience, the challenge was to create a brand identity that would convey their designer creations, while channelling a visual representation of their inherent Australian roots.

The Result: “Crafting unique design to enhance the human experience”. Predominantly black and white colour palette was used to convey sophistication, with laser lemon highlights to add a unique personality. A multi-typeface design was employed to evoke a different feeling through each piece of text. The logo adopts the waves of the Australian beaches, with the structured lines of a thoroughly thought-out design, encased in a circle form to represent wholeness and perfection.

cielo group

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